Business skills training

In the press


Building strong coaching partnerships

A lot of coaching is still deficit or weakness based as a result of the underlying beliefs, assumptions and background of the coach, client and sponsor(s). James Brook, Managing Director of Titan Talent, offers a strengths-based coaching approach and framework that aims to overcome these limitations and optimise the client's natural strengths and potential.

Assessment and Development Matters, September 2009


Using strengths to engage employees

With staff costs typically representing the bulk of an organization's expenditure, businesses will need to find more cost-effective ways of engaging top talent for when the recession is over. In this article, Titan Talent Managing Director, James Brook, suggests a five-step approach that moves away from large, quick win engagement campaigns and instead, addresses the root cause of disengagement and solutions to it.

Melcrum Internal Comms Hub, May 2009


Motivating Sales Performance in Tough Market Conditions

One of the biggest challenges facing many organisations today is how to motivate their sales and customer service personnel in the face of declining demand and budgets. James Brook, Managing Director of Titan Talent, offers a low-cost, high impact approach to employee motivation based on optimising strengths and aligning these with challenging, meaningful work assignments.

Customer Strategy, March 2009


Coaching the Team for Lasting Performance Improvement

James Brook, Managing Director of Titan Talent, explores the power of team coaching and offers a straightforward 5-step process to ensure team coaching strengthens team performance and creates measurable value for the organisation.

Personnel Zone, March 2009



James Brook, Managing Director of Titan Talent, is interviewed about his experience as Head of Talent for Yahoo from 2004 to 2006.

During this time he led the rapid and cost-effective setup and expansion of a pan European recruitment and talent development team and infrastructure to support's Yahoo!s ambitious sales and growth goals across Europe.

Personnel Today, December 2008


Strengths - The Heartbeat of Employee Engagement

James Brook, Managing Director of Titan Talent, discusses how strengths-focused employee motivation techniques provide a low-cost and sustainable alternative to more traditional "carrot and stick" approaches.

HR Director, July 2008


Financial Times Business Wisdom

James Brook, Managing Director of Titan Talent, urges senior executives to understand their strengths in overdrive to avoid failure and derailment

Financial Times, June 2008


The 20-minute Course in Leadership

James Brook, Managing Director of the Titan Talent, explains how an awareness of strengths and how to apply these in business skills training and managing others can help marketing leaders deliver exceptional results.

The Marketer, June 2008


Something Inside so Strong

Explains how James Brook, Managing Director of Titan Talent, and Strengths Partnership helped AVIVA to improve their leadership development and coaching programmes by focusing on strengths.

Coaching at Work, Nov 2007


Transforming Traditional Competency Models

James Brook, Managing Director of Titan Talent, outlines some of the shortfalls of existing competency approaches and explains how organisations can use competencies in a more effective and energising way to improve leadership and business management.

Selection and Development Review, 2006, Vol 22, No. 5


Having the Confidence to Succeed

James Brook, Managing Director of Titan Talent, explains how you can boost your confidence by better understanding and optimising your strengths.

Telegraph Home Business Network, Nov 2008


Building a Strengths-focused Organisation

James Brook, Managing Director of Titan Talent, offers guidance to human resources professionals seeking to build a people strategy which focuses on strengths and potential rather than weaknesses.


The Role Energy Can Play in the Workplace

Natalie Dagnall, Consulting Partner for Titan Talent, discusses the role energy can play in the workplace and its potential impact.

Internal Communications, Feb 2005


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